Dial by name directories – should I use it or not?

Or should I hit ‘zero’ and be connected to the operator?

If you’re not familiar with our philosophy and approach to appointment setting, we are all about being as effective as we can on each call so we are as efficient as we can be over time in the process of pursuing many targets simultaneously.  The reason is that very few of us have extra time to sit and make appointment setting calls, nor do many of us like doing it. Ergo, the fewer the dials we need to make and the less time we need to set aside to do it, the better. Continue reading “Dial by name directories – should I use it or not?”